Gamification: Using Fun and Engagement to Build Great Software

Gabe Zichermann, CEO of Gamification Co and Dopamine Inc.

Gamification is transforming business and technology. As developers and business leaders master the power of game mechanics like points, badges, levels, challenges and rewards, they are increasing consumer and enterprise engagement in unprecedented ways. As developers and architects, harnessing the power of gamification can make the difference between good and great user experiences.In this open-source focused session, author & industry expert Gabe Zichermann will present the key patterns and pitfalls of gamification, providing a technology and strategy-focused session that covers the most critical things you need to know about this trend.